The day is dedicated to celebrating the members of the Salvation Army who served donuts to soldiers during World War I. Donuts have long been a great way for people to gather in celebration, and in a time of unprecedented difficulty, Lamar’s wants to create a way for people and communities to come together.
National Donut Day began in 1938 as a fundraiser for the Salvation Army, intended to help those in need during the Great Depression and honor the “Lassies” of World War I, who served donuts to soldiers on the front lines in France. In World War II, volunteers with the Red Cross carried on the tradition of distributing donuts to frontline soldiers, and the holiday has been celebrated ever since. In many cities, the first Friday in June is still traditionally a fundraiser for the Salvation Army.
This year, LaMar’s is focused on another group of heroes — the communities that have been so important during the COVID-19 pandemic. LaMar’s will be offering specific promotions to community heroes in addition to other promotions, including:
- Special perks for reward members
- Special “Donut of the Day” offerings
- Gift card promotions
- Sweepstakes to win free donuts
For a limited time, everyone who purchases a National Donut Day T-shirt from Charlie Hustle also will receive a coupon for a free donut and small coffee, and 25 percent of total sales will be donated to the Salvation Army.
Everyone who visits LaMar’s Donuts on Friday will get a free Ray’s Original Glazed Donut in celebration of National Donut Day. Community heroes get two free donuts on National Donut Day. Customers also can enter to win donuts for a week, a month or even a whole year’s worth of donuts in the LaMar’s Donuts Sweepstakes,
More details on upcoming promotions can be found at www.lamars.com/national-donut-day.
–Alan Goforth | Metro Voice