Silver Dollar City announces  $500 million in new developments over next decade

Silver Dollar City has announced plans to invest $500 million over the next decade on new family adventures, including the development of 1,200 acres adjacent to the Ozark Mountain theme park. The strategic plan represents the largest investment in the company’s 65-year history and begins with the debut of the Silver Dollar City Resort, the first theme park resort in the region.

“This is more than just growth; it’s a new era,” said Brad Thomas, president of Silver Dollar City Parks & Resorts. “Over the next decade, we will mindfully transform 1,200 acres into an authentic, only-in-the-Ozarks destination, starting with our first resort. The new resort will combine Silver Dollar City’s spirit of playfulness, discovery, craftsmanship and exploration with all that makes the heart of the Ozarks so special.”

Already under construction and set to open late 2026, the 262-room resort will feature vistas of the Ozark Mountains and Table Rock Lake, along with access to the theme park. The new resort also will be located near the company’s other family attractions, including White Water water park, Showboat dinner cruises, Pink Jeep Adventure Tours and the Silver Dollar City Campground. Additional resort details will be provided in the coming months regarding guest amenities, park privileges, room types,

“This investment showcases Silver Dollar City’s commitment to tourism and economic growth in the Ozarks and for the State of Missouri.” Missouri Gov. Mike Parson said. “We are excited to see this project bring thousands of new jobs and millions of new visitors to our great state.”

Opened more than six decades ago as the original Herschend property, and internationally awarded for excellence, Silver Dollar City is an 1880s theme park in the Ozark Mountains. Founded atop a national landmark that is Missouri’ s deepest cave, Silver Dollar City offers record-breaking coasters, live entertainment, concerts and festivals.

Herschend is the parent company for a family of entertainment brands. The company’s roots date back to 1950, when the Herschend family founded their first attraction, a small cave tour in the Ozarks, which later expanded into Silver Dollar City. Today, Herschend Enterprises is recognized as the largest family-owned themed attractions organization in the United States., with more than 11,000 employees across 26 properties that collectively entertain more than 14 million guests annually.

–Dwight Widaman | Metro Voice