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Hallmark giving away a million cards to help encourage people

Hallmark Cards is giving away one million cads from its Real Stories collection to inspire people to support their loved ones throughout life’s ups and downs and strengthen their relationships through regular acts of caring.

People can visit www.Hallmark.com to request a free three-pack of greeting cards from Hallmark’s Real Stories collection, a curated selection of greetings and gifts designed to help consumers show encouragement, support or appreciation for a loved one. This limited-time offer is available while supplies last and marks the Kansas City-based company’s latest effort to inundate the world with caring. To date, more than six million cards have been given away since the first giveaway which occurred in the early days of the COVID-19 pandemic.

“We all know people who are going through hard times, challenges and transitions,” said Lindsey Roy, chief marketing officer for Hallmark. “It’s important to show up during the hard times, as that’s when we need each other the most. Having someone acknowledge what you’re going through can make all the difference. Plus, how close you feel to your friends and family plays a huge part in your happiness as well.”

Gifts and greetings in the collection are categorized into three primary sentiments:

  • Cheer each other on to make it through the tough times and celebrate accomplishments. This selection of greeting cards and gifts helps you lift up the people in your life and recognize the stories they are living on their journey.
  • Express sympathy, encouragement, care, hope or empathy for times when a loved one is facing grief, an ongoing difficult time, the challenges of everyday life or one of life’s bittersweet moments. It is important to recognize that hard times last long after the initial event, and it’s important to show up and support.
  • Show gratitude, love, compliments or joy for someone who is starting a new path, entering a new stage of life, or is simply there for you every step of the way.

–Dwight Widaman | Metro Voice